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Category: Tips
4 Tips to a Winning Trade Show Display Design January 4, 2016
The most important part of trade show exhibiting is, well, the trade show display. It is the booth that will… Read more »
Selling Tips: Stand Out by Giving More Than Expected December 23, 2015
Since the future of all companies lies in keeping customers happy, think of ways to elevate yourself above the… Read more »
Pre-Show Productivity: Plan Your Trade Show for Optimum Efficiency December 15, 2015
Your trade show routine regularly needs a once over to purge unproductive routines, tighten slipshod demonstrations, and attend to all… Read more »
How to qualify your visitors to your Exhibit October 6, 2015
The best way to do this is to ‘qualify’ them. You can do this by gentle but very direct questioning.… Read more »
Image & Design: Determine Booth Size to Plan Appropriately September 15, 2015
Determine your space requirements by using the following 7 guidelines: 1. Know how many visitors you want to see during… Read more »
Image & Design: Represent Your Brand and Company Well Through Your Display September 1, 2015
On the show floor, your exhibit makes a strong statement about who your company is, what you do, and how… Read more »
Image & Design: Use Colour to Your Advantage on the Show Floor August 25, 2015
Colour is an incredibly powerful tool, with the ability to impact both our perceptions and our emotions. There’s a reason… Read more »
5 People to Thank At Your Next Trade Show August 18, 2015
Train your booth staff to offer sincere thanks – and offer them yourself – to these five kinds of people,… Read more »