(416) 798 7201 The most important part of trade show exhibiting is, well, the trade show display. It is the booth that will… Read more »
4 Tips to a Winning Trade Show Display Design January 4, 2016
Category: Show floor
Selling Tips: Stand Out by Giving More Than Expected December 23, 2015
Since the future of all companies lies in keeping customers happy, think of ways to elevate yourself above the… Read more »
5 People to Thank At Your Next Trade Show August 18, 2015
Train your booth staff to offer sincere thanks – and offer them yourself – to these five kinds of people,… Read more »
In-Booth Strategy: Planning for Live Presentations August 11, 2015
According to tradeshow research, after booth size and product interest, live presentations are the third most important reason that people… Read more »
Image & Design: Welcoming Spaces Help Attract Attendees August 22, 2012
When selecting furniture for your booth, use just enough to create a homey and welcoming atmosphere. Place tables… Read more »
How to fight the fear of exhibiting… July 17, 2012
Exhibiting in economically turbulent times is problematic. Yet the challenge may not lie exactly where you think it does. It’s… Read more »
Advertising & Sponsorships: 10-Point Advertising Checklist May 30, 2012
1. What are your advertising goals? Develop or support a distinctive impression of your organization. Maintain contact with major target… Read more »
Selling Tips: Take Time at Your Next Trade Show to Build Your Industry Knowledge May 23, 2012
Being well versed in your industry only adds to your job arsenal. Trade shows offer excellent venues to familiarize yourself… Read more »
Trade Show Tips: Four Stages of Effective Exhibit Selling May 16, 2012
Stage ONE: Qualifying your visitors Qualifying your prospects means finding out if your visitors really make the grade. Continue to… Read more »